From HR Executive Online’s report about the HR in Hospitality conference:
It’s incumbent on HR leaders to take advantage of the opportunity, [conference speaker Adam Clarke from Travelport] said, by utilizing Web 2.0 and social networking to emotionally connect to employees.
“Increasingly, our personal and work lives are intermingling and part of that is this social media phenomenon,” Clarke said.
Successful initiatives in that vein will provide transparency to employees, collaboration throughout the organization and the ability for feedback to be given and received.
The line between the individual and the organization is blurring. Think about it – organizations are social constructs; what we consider an organization is the product of our situational role definitions. A speaker at a conference might consider himself to be a representative, or to use a more Hobbesian metaphor, the voice of organization X. If the same person goes to a private party in the evening, he might think of himself as a person who also happens to be working at X. Read the rest of this entry »